Why brands turn to familiar faces in uncertain times

“This is the best result since 2014,” Fyfe says, “It will build momentum and we have a great story to tell and a clear vision.” The message is business as usual, following the store’s sale by South Africa’s Woolworths Holdings in December to Sydney-based private equity firm Anchorage Capital Partners.

“We are celebrating being 185 years old with a campaign that will last throughout the year… There’s a rich history of creators and authors of memories, and we will connect with some of those icons of the past.”

The store’s rearview mirror approach, with Gale and its anniversary celebrations, encourages David Jones’ customers to remember financially optimistic times while buying a $1790 dress from Michael Lo Sordo or $4650 jacket from Balmain.

“Shoppers in their forties, fifties and sixties want to be transported back to simpler, happier times,” says Gary Mortimer, a professor of marketing at Queensland University of Technology. “Nostalgic marketing connects with people at an emotional level. They will remember going into a DJs store and wandering around with their families when they didn’t have to worry about inflationary pressures.”

“It’s a strategy that works with customers who have paid off their mortgages and are insulated from financial pressures. You’re not going to buy a $6000 Louis Vuitton handbag if you’re worried about your next loan repayment.”


Young customers unfamiliar with Gale’s “store wars” heyday opposite former Miss Universe Jennifer Hawkins at Myer or Kate Moss’s golden IT girl era miss out on the nostalgic good vibes.

“They’re probably shopping online anyway,” Mortimer says.

For Gale, the runway return is an opportunity to enjoy changes in the modelling industry, with the landscape once dominated by thin blondes now open to greater racial, size and gender diversity.

“There has been such a shift in the last five

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  • April 2, 2023

Spring into spring fashion with Turkey Creek

KNOXVILLE, Tenn. (WATE) — Shop, sip, and gather at one of Knoxville’s premier shopping experiences.

The Pinnacle at Turkey Creek will be hosting their 2nd annual Spring Edit on Friday, March 10 from 5:30pm to 8:00pm. The event is free and will be located in the Plaza near Talbots and Loft.

The evening will be full of fashion, giveaways, treats and more. Several Turkey Creek apparel tenants will be involved in a fashion show to unveil their top looks and trends you can show for Spring 2023.

“This unique event is a great opportunity for shoppers and attendees to truly get a feel for what our shopping center is all about,” says Marketing Associate of Pinnacle Turkey Creek, Gabi Walsh.

This year’s vendors include Flossy Knox, Butter From The Block, Teleri Athletics and more.

The onsite fashion show will feature looks from several boutiques including the popular Lizard Thicket.

Check out some of the popular looks you will be seeing strutting down the catwalk.

For more information on the Pinnacle at Turkey Creek and upcoming events you can see, visit their website and Facebook page.

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  • April 1, 2023

Vanilla Women’s Fashion Brand Joins Merry Hill – Retail Focus

Sovereign Centros has announced the upcoming arrival of Vanilla, a trendy women’s clothing brand, at Merry Hill, one of the UK’s top retail and leisure destinations. The store will take up a 4,500 sq ft space and will house both of the brand’s labels, Blue Vanilla and Pink Vanilla, offering a broad selection of affordable, high-quality clothing, footwear, and accessories. Blue Vanilla is aimed at catering to all occasions, while Pink Vanilla targets a younger demographic between the ages of 14-24 with their fun fashion fix inspired by street style, pop culture, and social media.

Vanilla Merry Hill is set to open in April on the Upper Mall opposite Boots, joining other popular high-street favourites such as River Island, Superdry, Hobbs, and All Good Things. Alistair Winning, Asset Manager at Sovereign Centros, commented on the new addition, stating that the commitment of another established high street retailer at Merry Hill is a testament to the destination’s appeal and fashion success. The mall has continued to introduce brands that enhance the shopping experience for visitors.


The announcement of Vanilla’s arrival follows a successful year of leasing in 2022 for Merry Hill. The mall saw the arrival of premium high-street favourites such as Kurt Geiger and Ted Baker, and the refurbishment and relocation of leading jewellery retailer, Beaverbrooks, and internationally-renowned fashion brand, H&M.

Michelle Burns, Head of Retail Stores at Vanilla, said that the brand is excited to open in Merry Hill, which is the perfect home for their new store. The location is one of the UK’s leading retail and leisure destinations, and the brand’s unique and trend-led collections of womenswear will undoubtedly appeal to Merry Hill’s visitors.

JLL and Time Retail Partners represent Merry Hill.

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  • March 31, 2023

Fashion retailer joins 3 other coming-soon tenants at The Promenade Shops | Eat, Sip, Shop

UPPER SAUCON TWP., Pa. – Individuals looking to update their spring wardrobe will have a new retailer to check out at The Promenade Shops at Saucon Valley.

Love Obsessed, a trendy boutique offering women’s clothing, jewelry, accessories and unique gift items, is expected to open in April near Altar’d State, the shopping center announced Thursday.

“Join us in welcoming Love Obsessed as the newest addition to our tenant mix!” a post on The Promenade Shops’ Facebook page reads. “We’re thrilled to bring this new retailer to the center!”

Love Obsessed was born in 2012 at owner Stacy Palmerio’s dining room table, where she designed her first piece of jewelry, according to a description on the business’ website.

About six weeks after the birth of her son, Nicholas, Palmerio was planning a Valentine’s Day party for family and was “just in love with love,” which led to the business’ name.

After listing a few pieces on her Etsy shop, the business took off, and Palmerio soon started seeing her items in the same magazines that inspired her – Marie Claire, People, Vogue and more.

Her business grew further when she started doing trunk shows across the United States.

“Then I started to notice something, the stores I used to shop at for my wardrobe were looking so basic,” she writes on the business’ website. “Everything was the same – nothing original, inspired, different.”

That’s when Palmerio’s wheels started turning, and she thought of selling clothes.

“So I set up a little showroom in my house, started a VIP group on Facebook, and added a few friends,” she writes. “People were obsessed. Everything I bought would sell out.”

Three months after selling her first piece of clothing, Palmerio signed the lease for her first brick-and-mortar store, which opened in Quakertown in August

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  • March 30, 2023

Macerich (MAC) to House Fashion Retailer Zara at Queens Center

Amid the growing demand for its premium shopping centers, The Macerich Company MAC has announced that its popular Queens Center in New York City will welcome the sought-after European fashion retailer — Zara. The move is likely to draw more shoppers to this well-known retail destination, boding well for Macerich.

Following the announcement, shares of MAC gained 1% on Mar 2 regular trading session on the NYSE.

Zara, one of the largest fashion retailers worldwide, is expected to open a multi-level location.

Per F.K. Grunert, executive vice president, Leasing, Macerich, “Zara is a great complement to the strong roster of shopping, dining and entertainment experiences Queens Center delivers to residents and visitors in our vibrant borough.”

Macerich has a portfolio of premium assets in the United States, with a notable presence in California, the Pacific Northwest, Arizona and the Metro New York to Washington, DC corridor. These properties are located in densely populated areas, where affluent consumers with significant disposable incomes live and play, offering the company solid scope to generate decent cash flows.

Located in Elmhurst, New York, Queens Center — an urban shopping center — has emerged as one of the best-performing in the Macerich portfolio of high-quality properties. It features several top retailers, including abercrombie kids, Apple, Adidas, Footlocker, Macy’s, Pandora, Sephora and Victoria’s Secret, and restaurants like Chick-fil-A, Shake Shack and The Cheesecake Factory.

The increase in consumers’ preference for in-person shopping experiences following the pandemic downtime has been driving the recovery in the retail real estate industry. Retailers continue to rent out more physical store spaces to meet this growing demand.

As a result, retail REITs, including Macerich, are expected to experience a rise in leasing activity and pricing power, and flourish.

In 2022, the company signed 974 new and renewal leases for roughly 3.8

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  • March 29, 2023

Shoppers bought less online and more in-store in February: BDO

Shoppers bought less online as they returned in-store in February, although their spending failed to keep up with inflation for the sixth month in a row, new figures suggest.

Total like-for-like retail sales grew by 6.4% last month, but online sales fell by 1.2% from an already negative base, according to the February High Street Sales Tracker from BDO. A year earlier, February online sales were 19.4% lower than the previous year. This February, in-store sales were 11.3% ahead of last year, when sales were rebounding from the 2021 Covid-19 lockdown.

Even though spending rose, it’s likely that it did not keep up with inflation, which was running at 10.1% in January, as measured by the Consumer Prices Index. February figures are not yet available. 

The figures suggest that shoppers are shopping in-store rather than online, while also spending less on discretionary items and making more considered purchases, says BDO. 

Sophie Michael, head of retail and wholesale at BDO LLP, says: “In the short month of February, it’s positive to see total LFL figures increasing across the weeks. However, critically these figures simply do not absorb the high rate of inflation.

“It’s interesting to see that in-store sales have again performed well across the month. In contrast, we have seen a fall in online sales in absolute monetary value leading to an even higher fall in volumes when factoring in inflation. This continued preference for a bricks and mortar experience instead of online points to shoppers not only making more considered purchases, but also perhaps avoiding costly postage and returns charges and further tightening their belts wherever they can.

“Retailers are also faced with a consumer who arguably is starting to shift their spending priorities. Rising costs for essential spend such as the weekly food items, but also

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  • March 28, 2023

Love Island’s Millie Court stuns in bra top and see-through skirt at Paris Fashion Week

LOVE Island star Millie Court rocked a barely-there outfit for Paris Fashion Week.

The star, 26, was pictured sporting the revealing ensemble as she strolled through Paris.

Millie Court was snapped strolling through Paris


Millie Court was snapped strolling through ParisCredit: Raw Image Ltd
The star could be seen as she strolled away from the Louvre Museum


The star could be seen as she strolled away from the Louvre MuseumCredit: Raw Image Ltd
Millie paired the ensemble with an over-sized blazer and minimalist accessories


Millie paired the ensemble with an over-sized blazer and minimalist accessoriesCredit: Instagram

Millie, who is best known for claiming the Love Island crown in 2021, also gave a glimpse into her glamorous trip to the ‘city of love’ in a post to social media.

In a series of snaps, Millie could be seen posing in her chic outfit, alongside a clip of her strutting through a scenic part of the city.

The TV personality paired the mesh, ruffled skirt with neutral trainers and a low-cut, black bra top.

She layered the look with an oversized, grey blazer with exaggerated shoulder pads and accessorised with a black bag and shades.

Love Island’s Millie Court shows off her curves in barely-there swimsuit
Inside Love Islanders Chloe Burrows and Millie Court’s girls trip to Dublin

Millie also shared pictures of some delicious looking food that she enjoyed during her stay, a sun-lit view from a balcony and various designer shopping bags.

She captioned the post: “I’ve found my happy place.”

Millie’s fans shared their thoughts in the comments, with one writing: “Ooooo a new Chanel bag in Paris what a dream, has to be done.”

Another praised her fashion choices, stating: “Coolest outfit yet.”

A third gushed: “Unreal. You can pull EVERYTHING off.”

“Fashion QUEEEEEN!!!!” remarked a fourth.

Despite it only being March, Millie’s Parisian getaway is already her fourth trip of 2023.

The holiday-loving star has reportedly jetted off on 14 breaks in the past year, including Dubai, Miami and Marrakech.

Millie and her bestie Chloe Burrows recently enjoyed a girls trip to Dublin, Ireland.


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  • March 27, 2023

The largest mall in America: 10 biggest shopping centres ranked

There are several biggest malls in the United States you would admire visiting or setting up your business in. These structures spanning millions of square feet have become the hallmark of the mall culture in many cities in America. Which is the largest mall in America based on the total retail space in square feet?

Largest mall in America
Shoppers walk though the Mall of America in Bloomington, Minnesota, U.S. Photo: Emilie Richardson
Source: Getty Images

A mall is a large building containing a lot of stores and restaurants, normally with a parking outside. It is a perfect place to shop without leaving a common space because of its unimaginable amount of services.

The largest mall in America

The biggest malls in America are gigantic structures which spread across millions of square feet. They contain hundreds of shops, including cinemas, supermarkets, gaming centres, etc. Here are some magnificent cities you should visit in America.

1. Mall of America — 5.6 million sq. ft.

Largest mall in America
Bloomington, Minnesota, Mall of America, One of the largest malls in the world it, is home to over 500 stores. Photo: Michael Siluk
Source: Getty Images

What is the biggest mall in America? Mall of America is the largest shopping mall in the United States, located in Bloomington, Minnesota. It covers an area of 5.6 million square feet and hosts over 520 stores.

It boasts over 520 stores and 60 restaurants. It was opened in 1992. The shopping centre hosts numerous international and local retailers. Additionally, it offers its visitors the rare opportunity of fun attractions such as an indoor theme park, a movie theatre, an aquarium, a golf course and more. The parking space can hold more than 12,000 cars.

2. American Dream — 3 million sq. ft.

Biggest mall in the US
Photo: @americandream.mall on Instagram (modified by author)
Source: UGC

The American Dream

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  • March 26, 2023

Comment: loyalty programmes back in fashion


Customer acquisition costs have spiralled over recent years, especially through digital channels, at a time when customers have been increasingly shopping around for the best deals in a cost-of-living crisis. Is it any wonder, therefore, that we are seeing a flight to focusing on customer retention and at the forefront of this is the loyalty programme.

Retail loyalty undoubtedly changed when Tesco launched its Clubcard, with the help of pioneering data specialists Dunnhumby, back in 1995 but I’d argue that there have been few seismic developments since that point. The reality is that loyalty programmes have gone in and out of fashion over the intervening years as retailers have all too often operated poorly designed schemes that have merely given away margin to shoppers rather than engendered any noticeable loyalty that has genuinely driven incremental sales.

This is something of a cyclical game and right now we are at one of the peaks of retailers’ interest in loyalty as they fight for customers in a very competitive marketplace. Recently fast fashion giant Shein acknowledged that in order to hit its ambitious sales targets it needs to convert new customers into repeat buyers. In 2022 around 60% of its total of 142 million customers shopped on the platform for the first time and by 2025 it aims to convert most of its shoppers into loyal customers.

Its key challenge is that its core customers are GenZs who are one of the most open group to moving their custom to the next new thing. They have exhibited little evidence of loyalty to date, which suggests Shein has a tough task on its hands with its retention strategy. It would certainly be well advised to consider the potential for devising a credible loyalty

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  • March 25, 2023

Her Black Book traffic rises ten-fold for women-led style event


Her Black Book co-founders Julie Stevanja and Sali Sasi. Source: supplied.

An online event celebrating women-led fashion brands has reached nearly one million people in its first day, Her Black Book co-founder Julie Stevanja says, highlighting an appetite for Australian shoppers to support the women behind pioneering labels.

Festival of Her, which launched Thursday, offers users of the Her Black Book app-exclusive discounts and cashback offers to more than 200 female-founded brands.

Big-name labels like Australia’s own P.E Nation, Viktoria & Woods, and Anine Bing are on the roster, joining a growing range of brands to use the Her Black Book platform.

The app has seen a ten-fold increase in daily usage since the Festival of Her launched, and Her Black Book’s social media notices have reached 880,000 people without direct marketing spend, Stevanja told SmartCompany.

While welcoming the recent torrent of shoppers, Stevanja said the campaign’s goal is to bolster authentic, long-term support for female-founded businesses.

“You don’t have to shop for them just in a two-week period,” she said.

“Just by actually increasing your awareness, and potentially even thinking about, ‘I might shift where I spend my dollars’… it may be over the years to come.”

“But even that is a huge help to businesses that are growing in the environment we find ourselves in.”

Stevanja and twin sister Sasi Sali launched Her Black Book in November 2021 as a tool alerting shoppers to discount codes, sales, and tailored updates from the brands they most admire.

The pair, which previously launched Stylerunner, last year welcomed $1.6 million in seed funding to help build out the platform.

Their experiences have informed the shape of Festival of Her, Stevanja said.

“We have faced

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  • March 24, 2023